Have a question?
Sales & Support
Navigation
- Can we use our own email address for the FROM address?
- When I send a test email to myself the custom fields do not get replaced with the correct data.
- How many emails can I send per hour?
- What’s the difference between hard and soft bounces?
- If I schedule an email to go out next week, will it go out even if my computer is not on/connected to the internet?
- What is the difference between a normal sent email and the preview emails?
- I send an email campaign, but some contacts don't receive it
- Increase Your Email Open Rate By Improving Your Subject Lines
- Avoiding the Spam Filters and Other Email Marketing Tips
- Why is my open rate so low? Open tracking is not working!
- Warm Up Your IP Address
- I am not receiving my test campaign.
What’s the difference between hard and soft bounces?
Mail Marketer categorizes your campaign's bounces into 2 types:
1) Soft Bounce: Soft bounces basically mean the email was sent to the server, processed, but for some reason was returned to us. Common reasons include: "user over quota," and "server temporarily unavailable."
2) Hard Bounce: A hard bounce basically means we sent your email, and the recipient's server outright rejected it. Common reasons include: "Invalid Address", "Account does not exist," and "domain does not exist."
Mail Marketer process bounce contacts automatically
We'll process bounce backs from your list automatically and update the status of the contacts as Bounced. You won't have to do a thing. Please note by default your future campaign will not send to Hard Bounce addresses. If a soft bounce is noted for a single campaign we have attempted to send the email at regular intervals for up to 3 days. (We do what we can to help it try to get through, but we don't want you to look like an automated spambot either, so this helps keep a healthy balance.) If we get a soft bounce reported we will record that as 1 bounce. After 3 of these soft bounce reports we will update as Hard bounce.